How Much To Charge For Banner Advertising?
April 21, 2009 by Jason · 3 Comments
A reader recently wrote in with the following question about advertising.
I just had someone contact me inquiring as to the price of a box ad in my right-hand sidebar. I have no idea what is a reasonable price. What would be a reasonable amount?
Most advertisers interested in banner advertising are want to get eyeballs on their banner to improve brand recognition, and potentially increase conversions. For this reason, they are primarily interested in traffic. You may want to consider providing statistics from a stat tracking service such as Google Analytics.
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