How Much To Charge For Banner Advertising?
April 21, 2009 by Jason · 5 Comments
A reader recently wrote in with the following question about advertising.
I just had someone contact me inquiring as to the price of a box ad in my right-hand sidebar. I have no idea what is a reasonable price. What would be a reasonable amount?
Most advertisers interested in banner advertising are want to get eyeballs on their banner to improve brand recognition, and potentially increase conversions. For this reason, they are primarily interested in traffic. You may want to consider providing statistics from a stat tracking service such as Google Analytics.
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How Much Money Do Bloggers Make?
March 27, 2009 by Jason · 6 Comments
I recently ran across a link to this post from a couple months ago at Saving To Invest (I missed it the first time around). The post discusses how much bloggers make, and attempts to put some numbers to it by applying a few assumed formulas to known traffic numbers. My guess is that a few are pretty close (Frugal Dad numbers aren’t too far off for November 2008), but others may be grossly over-inflated.
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Something Wrong With Adsense?
February 14, 2009 by Jason · 2 Comments
If you serve Adsense ads on your blog, you may have been surprised today to see your stats much lower than normal. It appears ad reporting was frozen sometime this morning, and reporting for both impressions and earnings have yet to be updated. This has happened before, and with all previous occurrences stats and earnings were still being recorded behind the scenes, though they were not being reported in Adsense’s reporting area. I trust that will be the case today.
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How To Sell Ads On a New Blog
January 29, 2009 by Jason · 10 Comments
Since my last post on monetization, several of you have commented or emailed asking for more information on earning money via advertisers. One question especially stood out because it was a challenge I faced early on, and by not addressing it early I feel like I may have left some “debt snowball” money on the table.
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How To Avoid Becoming a Money-Obsessed Blogger
January 21, 2009 by Jason · 6 Comments
Hi. My name is Jason, and I am addicted to stats. This was my mantra for the first several months of blogging. I could not pass up a computer without checking out Sitemeter, Google Adsense and my affiliate network. Sad, I know, but true. I distinctly remember when my primary blog took off and starting earning serious money–it was my fifth month of blogging. It was the best of things, and the worst of things.
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Keep Things in Perspective When It Comes to Monetization
January 9, 2009 by Jason · 3 Comments
For the first ten posts or so here I mostly ignored the topic of monetization. This was by design. While I understand there are benefits of monetizing your blog early on in the process, I didn’t want to focus on the money-making aspects of blogging until the fundamentals were nailed down.
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