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How To Sell Ads On a New Blog

January 29, 2009 by Jason · 10 Comments 

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Since my last post on monetization, several of you have commented or emailed asking for more information on earning money via advertisers. One question especially stood out because it was a challenge I faced early on, and by not addressing it early I feel like I may have left some “debt snowball” money on the table.
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Three Strategies To Improve Reader Interaction

January 26, 2009 by Jason · 11 Comments 

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Ever visited a blog and noticed the author never responds to comments? Ever emailed a blogger and never received a reply?  It’s frustrating, isn’t it?  Well, in the defense of non-communicating bloggers everywhere I will tell you that blogging is a lot of work, particularly if you are doing it as a side hustle.  But as a reader of several dozen other blogs, I am sensitive to how important it is to interact with readers.
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Daily Writing Or Article Stockpiling

January 23, 2009 by Jason · 8 Comments 

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Assuming you have the time, it is preferable to try to write something every single day.  Notice I did not advise that you “publish” something every day, rather that you simply go through the motions of writing for a few minutes, daily.  For many of us, writing is therapeutic, and it helps keep us accountable on the subject we write about (health, finances, relationships, etc.).
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How To Avoid Becoming a Money-Obsessed Blogger

January 21, 2009 by Jason · 6 Comments 

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Hi.  My name is Jason, and I am addicted to stats.  This was my mantra for the first several months of blogging.  I could not pass up a computer without checking out Sitemeter, Google Adsense and my affiliate network.  Sad, I know, but true.  I distinctly remember when my primary blog took off and starting earning serious money–it was my fifth month of blogging.  It was the best of things, and the worst of things.
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Blog Themes: Five Things To Consider

January 19, 2009 by Jason · 4 Comments 

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There comes a time in the maturation of every blog where the owner wants a fresh look. Changing themes is not overly difficult, technically, but deciding which theme to choose from the sea of options takes some time. Here are a few things to consider, either when starting up a new blog, or when considering a theme change for your existing blog.
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Optimizing Old Blog Titles

January 17, 2009 by Jason · 5 Comments 

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After blogging for a while you get a pretty good idea of the types of articles that will be popular with various audiences.  For instance, social media love lists, how-to posts, and articles with a catchy title.  A rush of traffic from StumbleUpon or Digg can be good for stats, but it usually wears off pretty quickly.  To build traffic for the long term you need to also consider search engines, and optimize blog titles accordingly.
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How To Grow Your Blog With A Zero-Dollar Marketing Budget

January 15, 2009 by Jason · 17 Comments 

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I am a big proponent of running a debt-free business. I haven’t always practiced what I preached though, and in the past started a couple home-based businesses with credit cards. Big mistake. The businesses eventually flopped while the credit card debt lingered. Nothing worse than continuing to pay for a dream that burned out a long time ago.
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How To Get More Subscribers By Not Asking For Them

January 13, 2009 by Jason · 5 Comments 

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Seems counter-intuitive, doesn’t it?  How do you get subscribers without asking for them?  Well, that’s not exactly what I mean–I was just using an example of a catchy title (more on that later).  What I was really referring to is the idea of avoiding use of the word “subscribe.”
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Day In The Life Of A “Preblogger”

January 11, 2009 by Jason · 25 Comments 

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No, that’s not a typo. If a “problogger” blogs full-time for a living, then I must only be a “preblogger,” because I cannot afford to quit my full-time job, but cannot afford to quit blogging, either. The majority of bloggers out there are prebloggers, working at a job or as a work-at-home parent while making at least a part-time living as a blogger. Only a select few are successful enough to graduate to problogging status.
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Keep Things in Perspective When It Comes to Monetization

January 9, 2009 by Jason · 3 Comments 

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For the first ten posts or so here I mostly ignored the topic of monetization.  This was by design. While I understand there are benefits of monetizing your blog early on in the process, I didn’t want to focus on the money-making aspects of blogging until the fundamentals were nailed down.
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