Recent Posts

Optimizing Titles For Search Engines

I admit to being far from an expert when it comes to search engine optimization.  It’s one of those things I always promise myself to learn more about, but never seem to get around to.  However, over the last couple years I have managed to pick up a few nuggets from other people a lot smarter than me on the subject of optimizing blog titles for improved search engine ranking.
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• The Definition Of Search Engine Optimization
• Search Engine Optimization And Why You Gotta Use It
• SEO - Search Engine Ranking Factors - Inbound Links, Anchor Text, and Keyword Use in Title Tags

How Much To Charge For Banner Advertising?

A reader recently wrote in with the following question about advertising.

I just had someone contact me inquiring as to the price of a box ad in my right-hand sidebar.  I have no idea what is a reasonable price.  What would be a reasonable amount?

Most advertisers interested in banner advertising are want to get eyeballs on their banner to improve brand recognition, and potentially increase conversions.  For this reason, they are primarily interested in traffic.  You may want to consider providing statistics from a stat tracking service such as Google Analytics.
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• The Personal Touch - Why Companies Need to Blog
• New Years Resolution Three: Double Blogging Goals
• 7 Ways To Leave Comments And Drive Traffic Back To Your Blog

How Much Money Do Bloggers Make?

I recently ran across a link to this post from a couple months ago at Saving To Invest (I missed it the first time around). The post discusses how much bloggers make, and attempts to put some numbers to it by applying a few assumed formulas to known traffic numbers.  My guess is that a few are pretty close (Frugal Dad numbers aren’t too far off for November 2008), but others may be grossly over-inflated.
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• Using Health Reimbursement Plans to Reduce Medical Expenses
• Seniors Do You Need More Money Consider A Reverse Mortgage
• How to Get Through the Holiday Season without Incurring More Debt

Three Tools To Help Create Roundup Posts

One of the more time consuming posts for bloggers is the roundup post. A collection of link favorites seems easy enough to the untrained eye, but until you sit down to actually create a few of these posts you cannot appreciate the work involved.
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• 6 + 1 Steps for How to Increase Blog Traffic
• Strong Back Link Building Pyramids with Wordpress
• Weekly Roundup: All-Star Celebration Edition